Online screening for:
Entertainment, Media & Tech
Get ahead of your next big #scandal.
Few industries have come under fire in recent years more than media and entertainment. After all, public image and trust is the lifeblood of media and entertainment brands, and when that trust is violated, the repercussions can be massive. Today, as public scrutiny of the industry intensifies, we’re seeing toxic behaviors create irreparable damage for celebrities and brands, all in a matter of minutes.
Take control of your biggest risks
Increased Public Scrutiny
Celebrities and influencers have dense online personas, and all it takes is one poorly worded tweet to tarnish their well-kept image. Given that any message discovered by the wrong party can be weaponized and broadcasted in a matter of minutes, it’s more important than ever to find inflammatory online content before someone else does.
Broken Vetting Processes
The bar for ethical behavior is higher than ever before—and though many companies are bolstering their vetting processes, several are missing obvious warning signs online. As people with bigotry, racism, and sexual offenses in their records make their way into top roles and positions, the brands they represent are paying the price.
Fragile Reputations
Companies are seeing their reputations and profits damaged when allegations of toxic behavior arise. While many companies have adopted protective legal clauses to help minimize the fallout, it doesn’t change the fact that brands can still lose millions of dollars and years of hard work when these revelations emerge.
Take control of your biggest risks
Increased Public Scrutiny
Celebrities and influencers have dense online personas, and all it takes is one poorly worded tweet to tarnish their well-kept image. Given that any message discovered by the wrong party can be weaponized and broadcasted in a matter of minutes, it’s more important than ever to find inflammatory online content before someone else does.
Broken Vetting Processes
The bar for ethical behavior is higher than ever before—and though many companies are bolstering their vetting processes, several are missing obvious warning signs online. As people with bigotry, racism, and sexual offenses in their records make their way into top roles and positions, the brands they represent are paying the price.
Fragile Reputations
Companies are seeing their reputations and profits damaged when allegations of toxic behavior arise. While many companies have adopted protective legal clauses to help minimize the fallout, it doesn’t change the fact that brands can still lose millions of dollars and years of hard work when these revelations emerge.
Know the costs of people-based risk
$39m
Severance costs paid to Kevin Spacey after he received allegations of sexual abuse
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41%
of women in the industry have been sexually harassed by a colleague
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$1.4b
Market value lost after former CEO of CBS, Les Moonves, was accused of harassment
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20%
of public figures have at least one indicator of inflammatory content online
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15 min
How long organizations today have to respond to crises with a communications strategy
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48h
Average amount of time a business has to respond to a crisis before it spreads like wildfire
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Next Generation Online Screening for Media & Entertainment
Fama is an AI-based software solution that identifies problematic behavior among new hires, current employees, and high-profile celebrities by analyzing publicly available online information. Historically, there hasn’t been a viable solution for media and entertainment companies that want to proactively address people risk and protect brand equity.
Fama helps highlight behaviors that put brands and celebrities at risk, and surfaces bad content that is often hidden in reams of publicly available data. Media and entertainment brands count on Fama to help them intervene on problematic behaviors before they become a part of their culture, or worse yet, a news headline or incident.
How Fama Can Help
You...
Find The Needle In Haystack
Uphold Your Reputation
Vet With Peace Of Mind
Further Reading
Get in Touch!
Don’t let the world find
bad online content before you do.
One of our team members will reach out to you directly.