Leveraging Social Media in the Recruitment Process

According to a CareerBuilder survey, 70% of employers say they search social networking sites to research job candidates, and of those, 57% said they’ve found content on those networks that caused them not to hire candidates. Recruiters have long understood the value that this social media information can bring to their understanding of job candidates – but Googling for that kind of data on your own, as a Hiring Manager, is both time-consuming and potentially illegal. So, what’s a recruiter to do? Today’s guest, Bianca Lager, President of Social Intelligence shares with us how we can all leverage social media in the recruitment process. Here, she explains:

• How social media screening can complement background checks;
• Why successful social media screenings go above and beyond "The Top Five";
• The legal issues involved in social media screenings; and
• How bias can negatively impact social media screenings.

About the Podcast:

ProjectHR is a weekly, 30-minute podcast designed to help leaders stay in the know. ProjectHR offers candid interviews with industry experts, authors, executives, thought leaders, speakers, and more! Whether you’re an experienced HR professional or a leader who just wants to learn more about connecting with your team, this is the podcast for you.

About Bianca Lager:

Bianca Lager drives the vision for Social Intelligence to support organizations in accomplishing compliant screening practices alongside the values-based goals of protecting workplace culture and preventing harassment. Bianca is a dedicated volunteer in her community participating regularly in Partners in Education administered by the Santa Barbara County Education Office, where she provides guidance and mentorship for first-generation college hopefuls, emphasizing online reputation management and community service as pillars for success. Bianca obtained an MBA from Pepperdine University where she periodically guest lectures. 

Ready to add social media screening to your workflow?

This episode is one part of a series of podcasts featuring our president, Bianca Calhoun Lager, covering a range of topics from data analytics in digital content to the future of hiring for HR professionals. Subscribe to Social Intel’s blog for updates on upcoming podcasts, educational webinars, and industry presentations, and find more podcasts on social media screening in the Watch & Listen section of our resource library here.